Disclaimer
As an affiliate marketer, I may receive affiliate commissions, at no cost to you, through some of the links in this post if you decide to purchase a product or service. This affiliate commission is paid by the linking company at no additional cost to you. You can read our full disclaimer here.
Affiliate marketing involves businesses rewarding affiliates for each customer brought to the business’s site through the affiliate’s efforts. Affiliate marketers methods for attracting customers for businesses can range from simple advertising to offering rewards to customers. If you wish to join an affiliate marketing program, then be sure to read the tips found in this article and learn how to play the affiliate marketing game.
Table of contents
Affiliate Ads
Think about where you’re placing your affiliate ads on your site, and change location if you don’t think they’re getting the kind of click-through you’d been expecting. This will help because people might ignore ads if they’re at the right-hand side of the page. However, they may take notice if they’re at the top. The best way to discover this is to experiment with the layout.
Make A Connection
If you made a connection with a prospect regarding what dream they have, remember that dream on your follow up contact with them. Bringing up their goal has two main purposes. It reminds them of why they want to go forward and it lets them know that you cared enough to remember. Most importantly, I have found that when people feel connected, it builds up trust.
Read Reviews
Before choosing an affiliate marketing program, read as many reviews about the company itself as you can. While it is important to read reviews about the affiliate program too, the reviews of the entire company will give you a good idea of the behavior of the company toward their customers. A company that treats its customers poorly, will not receive repeat business, which means no repeat commission for you.
The Importance Of Cookies
Pay attention to the cookie duration of the parent site of your affiliate marketing program. A site visitor’s cookies tell the parent company that you sent them that traffic and therefore, allow you to receive that commission. If the cookies expire after a very short period of time, the parent company is likely trying to cheat you out of valuable commission dollars.
Play The Affiliate Game Using Videos
To find your audience before you even mention your product, create a series of videos. Record a short video of yourself talking about a different topic every week, or about the same topic under different angles. Post them on a popular video hosting website. Once you have enough followers, do a video about the product you are selling. I have found that people love videos.
Don’t Forget About Press Releases
Take advantage of press releases to boost your internet marketing efforts. Using a press release is a great way to raise awareness about your business and to reach new customers. There are a number of online distribution networks available for sharing press releases,. Certainly, this makes it easy to announce newsworthy items related to your business.
Reputation Is Everything
Another way to play the affiliate marketing game, especially if you are new, is to borrow from someone who has a good reputation. You may wonder how you even get anywhere when you’re starting out because you have no one’s heard of you. If someone has a good reputation, you can bet they have built up trust with their customers. All you have to do is align yourself with a credible expert and you’ll be well on your way. Make sure that the affiliate program that you are signing on with has a great reputation as well. If you find a company that does not have a good reputation, you may find yourself working for nothing. You may work hours to get things going well on your end, only to not be paid in the end.
Subscribers
There are some obvious rules for making sure your subscribers don’t press the unsubscribe button. For example, the need for good content and presentation, as well as to limit special mailings. But you can also try this: at the end of each ezine issue, provide a tantalizing glimpse of what to expect in the next issue. Also, remember to include the ‘how to subscribe’ instructions, even though your reader must obviously, be a subscriber.
As stated in the article above, affiliate marketing is done by affiliate companies to help businesses draw in more customers to buy products and/or services. Using the tips that are featured in the above article, you can join an affiliate program that can help your business. Knowing how to play the affiliate marketing game can ensure you build a business that is prosperous and long lasting.
Keep reading to find out more tips on affiliate marketing to further enhance your knowledge.